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PACKAGING, PRICING AND VALUE-SELLING ACADEMY

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guides and tools

Be better with your pricing strategy and tactics!
Find out about our latest guides & tools
to master packaging and pricing discussions.

Volume Pricing
The Ultimade Guide for Volume Pricing Models
80% of B2B companies have a volume pricing model.

Offering a better price if the customer buys more is a common practice. However, it's easy to make mistakes that cause you to leave money on the table or to develop overly complex models. This concise 10-page guide clearly outlines the dos and don't to help you achieve 3 to 20% more revenue with a few quick wins.

Impact on your prospects buying behavior

Choose the right model

Fine-tune the characteristics of your model

Be inspired

Make business cases

Avoid the classic mistakes

Communicate efficiently with your customers

Price sensitivity
How to measure your customers price sensitivity?
How do you know if your SaaS or service is perceived as expensive or cheap by your prospects and customers?
The truth is in the head of your customers.
With this cheat sheet, get ideas on how and when to measure your customers price sensitivity, with your team.
Stop being blind and finally capture the revenue you deserve.
ROI Calculator
ROI Calculator for better perceived value vs price ratio Cheat Sheet
If your customers struggle to see the value of your proposal, show them a strong business case. Convince them of the potential ROI with an approach that is both easy to demonstrate and flexible enough to adapt to their needs. Here, you’ll find useful advice and inspiration.
Discount
The ultimate cheat sheet about discounts!
Dedicated to Sales Leaders.

Discover the best practices for mastering discounts policy.
Make sure you're using the right discounts for your unique case, to achieve greater results while staying in control of the margin.
Pricing
Should you put your prices on your website?
75% of B2B SaaS companies don't show their pricing online.

Putting your prices online can be either a great idea or a terrible one... and it really depends on your unique case!
Take the test to discover whether or not you shall do it.

COMING SOON...

Wait a little bit more to discover new exciting content.

Discount
Discount calculation made super easy!
Discount is a HUGE part of the sales process, especially during the negotiation phase. But discounts shall not be given randomly to anybody and sacrifice the margin at the end...

With this Excel Sheet, you can easily create and calculate the discounts rules you're wishing to apply on your pricing.
Value Pricing
Trials & Proof of Concept/Value - Cheat Sheet
Sometimes, prospects are hesitant to commit fully. A common practice is to let them experience part of the value for a limited period at a special price. This builds trust but risks reducing revenue potential after the trial. Here are some tips and tricks to navigate this.